Agency: Media Interactive Agency
Client: Infiniti / Dubai
Category: Car Reveal
Services: Video, Light and Audio service
Another amazing event for INFINITI.
GDL were once again selected as the technical partner for Media Interactive Agency.
GDL covered the full technical project that included audio, video, light & rigging design and installation. In addition to the technical solution GDL designed the automation system that revealed the two Infiniti cars. The structures were pyramid shaped and covered with video projection mapping. The pyramid shaped structures were automated to open upwards revealing the car inside. All video projection, lighting, rigging and audio were synchronized and triggered by Watchout 6. The Event Production was completed with 3d motion graphic content designed and delivered by GDL’s in-house content team.
The two automated pyramid structures were fabricated with aluminium frames and covered with white filled cloth fabric. The structures were remote controlled by 2 kinesys motors that lifted the structure upwards and revealed the Infiniti Q50 & Q60 cars below.
Fabrication of 2 special structures pyramid shape in alluminium frame and white filled cloth fabric remoted by 2 kinesys motors to lift them up and reveal the cars.